Media Releases 2008
EXPERT SHOWS BUSINESSES HOW TO CAPITALIZE ON HOSPITALITY NEEDS DURING THE 2010 WINTER GAMES
Vancouver, B.C. (January 28, 2008): The RBC 2010 Legacies Now Speaker Series will bring Mark Lewis, president, Jet Set Sports, to British Columbia this week to discuss how communities and local businesses can deliver on hospitality needs arising from the Vancouver 2010 Olympic and Paralympic Winter Games.
“Our corporate clients want the entire Olympic experience when they arrive in 2010 and businesses in B.C. are in perfect position to offer them this,” explained Lewis, “Event tickets are no longer enough, these travelers want the best of the best in all areas of hospitality and Jet Set Sports will be looking to local companies to help achieve this.”
With a specific focus on the 2008, 2010 and 2012 Games, Lewis works to ensure his clients experience the finest in accommodations, event tickets, catering, ground transportation, event management and other services during their Olympic travels. Lewis will draw on Jet Set Sports’ experience offering hospitality services around 13 Olympic Games to discuss what businesses can do to capitalize on 2010.
“As we move toward 2010, we’re offering communities numerous occasions to learn from past Games,” said Bruce Dewar, chief executive officer, 2010 Legacies Now. “Mark Lewis will provide businesses with tangible ways to make the most of 2010 opportunities and create lasting legacies of their own.”
Sponsored by RBC, the Province of British Columbia and CTV, the RBC 2010 Legacies Now Speaker Series provides communities and local businesses with opportunities to learn from individuals who played key roles in developing business, tourism, community and economic opportunities at previous Olympic and Paralympic Games. Lewis is the sixth speaker of this program and will speak in Whistler, Surrey and Vancouver.
“As the Premier National Banking Partner for the 2010 Winter Games, RBC is committed to helping companies across B.C. identify and capitalize on opportunities arising from the Games,” said Betty MacLeod, senior manager, Olympic Business Development, RBC.
“The 2010 Winter Games are bringing endless opportunities for B.C. businesses and communities,” said Colin Hansen, Minister of Economic Development and Minister Responsible for the Asia-Pacific Initiative and the Olympics. “By learning from past Games and speakers like Mark Lewis, we can ensure B.C. positions itself as the global hospitality provider it is.”
Lewis will also participate in live webcast interview at noon on Friday, February 1st. Viewers can watch the interview and send questions for Lewis at www.2010LegaciesNow.com.
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Media Contacts:
Nicole Mezzarobba Christie Smith
Coordinator, Communications Advisor, Communications
2010 Legacies Now RBC
778.327.5139 604.665.4031
About 2010 Legacies Now
2010 Legacies Now is a not-for-profit society that works in partnership with community organizations, non-government organizations, the private sector and all levels of government to develop sustainable legacies in sport and recreation, arts, literacy, accessibility and volunteerism. 2010 Legacies Now assists communities to discover and create inclusive social and economic opportunities leading up to and beyond the 2010 Olympic and Paralympic Winter Games. For more information, please visit www.2010LegaciesNow.com.
About RBC
Royal Bank of Canada (TSX, NYSE: RY) uses the initials RBC as a prefix for its businesses and operating subsidiaries. Royal Bank of Canada is Canada’s largest bank as measured by assets, and is one of North America’s leading diversified financial services companies. It provides personal and commercial banking, wealth management services, insurance, corporate and investment banking, and transaction processing services on a global basis. The company employs approximately 60,000 people who serve more than 12 million personal, business and public sector clients through offices in North America and some 30 countries around the world. For more information, please visit www.rbc.com.

