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Media Releases 2006
CHILL SNOWBOARDING PROGRAM FOR AT-RISK YOUTH BACK FOR SECOND YEAR
Vancouver, B.C. (February 17, 2006) 2010 Legacies Now announced that the Chill snowboarding program is underway for its second year at Cypress Mountain, following the success of the initiative in 2005. Bell Canada, as sponsor, also announced a three-year, $150,000 commitment to the program through 2008. Chill is a snowboarding program for at-risk youth which focuses on life skills, providing the opportunity to learn and increase self-esteem through sport.
Aimed at youth aged 14-24, the 2006 Chill program will provide 125 Vancouverites with the equipment, transportation, clothing, lift tickets and instruction required to experience a day of snowboarding. Participants will be introduced to a new weekly theme over the course of the six-week program which integrates the snowboarding experience with the challenges of every day life. The Chill themes are: patience, persistence, respect, courage, responsibility and pride.
The success of the 2005 program allowed not only for an increase in the number of participants in the Vancouver program in 2006, but in addition prompted the launch of the program in Prince George earlier this year.
Pamela McDonald, Director of Public Affairs and Community Relations for Bell commented, "For more than 125 years, Bell has been deeply committed to the success of Canadian communities. We're excited to be able to continue our partnership with 2010 Legacies Now to ensure the continuation and expansion of the Chill program in British Columbia through our three-year funding pledge. Bell will contribute $50,000 each year for the next three years, with that funding to be divided between the Vancouver and Prince George programs."
"At 2010 Legacies Now, thanks to the support of the Province of British Columbia and our partners, we are dedicated to introducing initiatives that support the development of strong and vibrant communities across the province," said Marion Lay, President, 2010 Legacies Now. "The Chill program has been changing the lives of at-risk youth in numerous North American cities since its inception in 1995 and we're thrilled Bell Canada has made an ongoing commitment to support the Chill program in British Columbia."
The Vancouver Agreement, an urban development initiative of the governments of Canada, British Columbia, and Vancouver, is also contributing $10,000 to help support Chill.
Several Vancouver agencies are participating in the Chill program including Vancouver Coastal Health, Vancouver Community Centers, Genesis, Covenant House, PLEA, Dusk to Dawn and Urban Native Youth Association.
Many parties contribute to make the Chill program possible. 2010 Legacies Now would like to thank the following organizations for continuing to support the Vancouver Chill program: Burton for providing snowboarding equipment; Cypress Mountain for supplying lift passes, instructors and access to the mountain's facilities; and Railtown Investments for providing space to house the snowboarding gear.
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Media Contact:
Ian Buckley
Manager, Communications
2010 Legacies Now
604-659-1394
About 2010 Legacies Now
2010 Legacies Now is a not-for-profit society that works in partnership with community organizations, non-government organizations (NGOs), the private sector and all levels of government to develop sustainable legacies in sport & recreation, arts, literacy, and volunteerism. 2010 Legacies Now actively assists communities discover and create unique and inclusive social and economic opportunities leading up to, during and beyond the 2010 Olympic and Paralympic Winter Games. For more information visit www.2010LegaciesNow.com.
About Bell Canada
Bell Canada is Canada's national leader in communications with 28 million customer connections across the country. The company provides consumers with simple solutions to all their communications needs, including telephone services, wireless communications, high-speed Internet, digital television and voice over IP. Bell also offers integrated information and communications technology (ICT) services to businesses and governments, and is the Virtual Chief Information Officer (VCIO) to small and medium businesses (SMBs). Bell is proud to be a Premier National Partner to the Vancouver 2010 Olympic and Paralympic Winter Games. Bell is wholly-owned by BCE Inc. For information on Bell's products and services, please visit www.bell.ca, and for corporate information on BCE, please visit www.bce.ca.
About Cypress Mountain
In 2005 Cypress was the first mountain in B.C. to host the Chill program, which now encompasses 14 mountain resorts around North America, including one of our sister Boyne West Resorts, Brighton in Salt Lake, Utah. Cypress Mountain incorporates the most expansive terrain and highest vertical rise of the local North Shore mountains, with 38 skiing and snowboarding runs, 19 kms of groomed cross country ski trails, 10 kms of self guided snowshoe trails and a tubing park.
Cypress is proud to be chosen to host events for the 2010 Olympic and Paralympics Winter Games, and preparations are underway to welcome the world's best athletes for the Freestyle Ski (Aerials, Moguls) and Snowboarding (Half pipe and Dual Slalom) competitions. For more information, please visit www.cypressmountain.com.
About the Vancouver Agreement
The Vancouver Agreement is an urban development initiative of the Governments of Canada, British Columbia, and Vancouver that promotes partnerships between the three levels of government, community organizations and business to make Vancouver a healthy, safe, and sustainable place to live, work and visit.
A major priority is sustainable economic and social development to increase local business investment and to provide jobs for local residents. For more information, please visit www.vancouveragreement.ca
